Oracle unveils 2 systems: 1 for speed, 1 for data

21 Oct

OracleOracle Corp. has introduced two new systems: the first one with faster data access, the second for organizing information from the web. Oracle Corp. is trying to win market share from IBM Corp. and SAP by introducing the two new systems.

Chief Executive Officer Larry Ellison exposed one system Sunday, called the Exalytics Intelligence Machine. The machine analyzes information within its dynamic random access memory. That works it many times faster than the machines that store data on disk drives.

Thomas Kurian, an executive vice president reported that Oracle will release another system named Big Data Appliance. It is specialized to sort information gathered by the open-source software Hadoop – used for unstructured data like e-mails and social media postings – and load it into Oracle’s database.

Oracle positions the world’s largest maker of database software and second-biggest maker of business applications, behind SAP, is seeking to keep its database relevant for computing jobs that involve increasing amounts of data. Using open software tools like Hadoop will make the company to retain its lead in the market.

Peter Goldmacher comments introduction of the system as an opportunity for IT to drive growth and considering about new data, this is a new stuff.

The Big Data Appliance also includes the database called NoSQL which helps in the storage of large amount of information from web applications and other social media sites.

Snajay Poonen, president for global solutions at SAP responded Ellison’s introduction of the DRAM-based Exalytics system as Oracle’s approach to so-called in-memory computing requires customers to buy and maintain more hardware than a competitive SAP system, called Hana. He also said that they have thrown more hardware in older technology. Hana will soon let users analyze data from the Web gathered with Hadoop, Poonen said.

Ellison said that Oracle plans another update with its Sparc Microprocessor that can make works faster than recently released T4 chip. The intention is to challenge IBM for more hardware sales.

Oracle T4 runs in a software written in java programming language. It works faster than a competitive system by IBM, Says Ellison.

Oracle’s Sun hardware sales declined 1.4 percent to $1.67 billion in the three months ended in August as it emphasized more-profitable systems over lower-priced ones.

Oracle has been pushing high-end computer hardware, including its Exadata system(database software), and Exalogic(runs business applications). Ellison repeats the idea that Oracle has sold 1,000 of the Exadata machines to companies including Procter & Gamble Co. and BNP Paribas SA, and can sell 3,000 more this year.

Co-President Mark Hurd uttered that Oracle is bringing its hardware and software lines together to give better performance for various computing tasks. He also added that Oracle is focused on so-called vertical markets such as customers in financial services, and acquisitions could be a part of that strategy.


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